THE COVER
The mosaic above is cut from the series itself: group training, the coach's own episodes, and DPT assessment footage — the three raw materials the studio films every day.
PROGRAM CASE · EDITED WORK
Nine episodes of long-form coaching, edited from a single filmed system — the first full program the studio shipped on FH5 Online.
THE COVER
The mosaic above is cut from the series itself: group training, the coach's own episodes, and DPT assessment footage — the three raw materials the studio films every day.
THE THINKING
Sell the system, not the clips. The season was structured as one progressive program — screening, mobility, stability, movement, stretch — so a buyer trains along episode by episode instead of browsing random workouts. Episode 1 is free on purpose: it carries the whole funnel.
THE OUTCOME
Live on FH5 Online as the flagship one-time purchase, with the $8.99 membership as the second step. The season anchors the storefront hero and the book line that followed it.